La Raisc
- Photography
- Cinematic Film
- Creative Direction
- Digital Experience
01The Project
A restaurant identity, told across stills, film and digital
La Raisc is a restaurant in San Cassiano, in Alta Badia. The project brought photography, cinematic film, creative direction and a digital experience together so the same visual direction could carry from the dining room to the screens where guests first meet the place.
Rather than treating each discipline as a separate deliverable, the work was shaped as one continuous hospitality narrative — interiors, cuisine, people and presence — for a restaurant that needed coherence across every surface.
02Visual Direction
One direction across every surface
Creative direction here means keeping photography, film and the website aligned: the same warmth, materiality and sense of alpine hospitality, without shifting tone between stills, motion and digital presentation.
- Alpine hospitality
- Interiors and materiality
- Gastronomy
- Natural and evening light
- Cinematic movement
03Photography
Interiors with hospitality presence
The photographic work centres on the restaurant as a place to arrive — warm interiors, material detail and the quiet of a room prepared for guests. The stills set the visual register that film and digital then extend.
La Raisc · San Cassiano
04Film
A moving portrait of the project
Two films carry the restaurant beyond still imagery — the approach through the landscape and the rooms themselves — while staying within the same visual direction as the photography and website.
The Approach
La Raisc
San Cassiano · Alta Badia
The Room
La Raisc
San Cassiano · Alta Badia
05Digital Experience
The website as part of the same identity
The La Raisc website extends the project’s visual direction into a warm, editorial digital experience — designed and developed so hospitality, identity and atmosphere stay consistent from first visit to further enquiry.
- Design & identity
- Development
- Editorial presentation
06Integrated project
Four disciplines. One project.
- Photography
- Cinematic Film
- Creative Direction
- Digital Experience
One visual direction for La Raisc.
07Project summary
La Raisc
- La Raisc
- San Cassiano · Alta Badia · Dolomites
- 2025
- Photography · Cinematic Film · Creative Direction · Digital Experience
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Until further case studies are published, you can browse selected photography, review how the disciplines work together, or begin a conversation about your place.
07
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